(Originally posted on Apr 20, 2009 as /archives/2531)
I had this experience back during the dot-bomb bust. Obviously I need to paraphrase here, because this conversation happened long ago.
“How are you doing your online job search?”
I then describe how I search for positions via friends, Monster, etc.
“That will never work. Those ‘known’ positions potentially have hundreds of applicants. It doesn’t matter how good you are. There are just too many other applicants.
Here is how I find potential applicants. One of my clients contacts me directly to fill a position. These are typically not positions that are widely advertised. My client wants to interview a small number of highly qualified people. I go to one of these Web sites (she then shows me Monster).
Then I search on the keywords that are in the job description, the potential applicant’s location, etc. Then I contact the folks on the first page. I am almost always able to fill the position for someone near the top of my search results.
So, the most effective way for you to find a position is to be on that first page. You don’t look for positions, because too many other people are applying for those very same positions. You simply position yourself so that I can find you.
See this? The results near the top were edited recently. Make a resume. Put it on here.
Put all the technologies that you know on it, and update it every single day, even if you simply add a space somewhere. Editing it every day puts it near the top of the search results. This advice will help other recruiters find you. In the meantime I will see if any of my clients need you now.”
Needless to say, this turned everything upside down. My job wasn’t to look for a job. My job was to market myself.
The advice above eventually generated many leads over the next ten years: long after I stopped updating my resume online. So this plan did work.
That said, you never know where your next offer will come from. I met a Walmart recruiter at a Diversity Job Fair during the dot-bomb implosion.
The Dallas Metro area lost over 78,000 IT and Telecom jobs during the 12 month period prior. Many of those folks were at this job fair.
There were two extremely out-the-door lines to the only two tech companies present, and a lot of empty booths for non-tech companies.
One of the tech companies was interested in applicants with flight simulator engineering experience. The other said, “Go to our Web site. We are not taking resumes.” O… K… I was near the start of the line, so I let others know what I learned, and I heard a lot of, “Thanks, now I don’t have to waste anymore time here” in response.
So, I introduced myself to a Walmart recruiter at her empty booth, because why not? She took one look at me and said, “I am not recruiting computer programmers. I am recruiting night stockers in Dallas for the holiday season.” I reply with, “That’s OK I was a Night Stocker at Ames Department Stores. I like retail, and I like stocking shelves. Also, I would like to move to Bentonville Arkansas to be a computer programmer.” She took my resume, told me that she would bring it home, and give it to a tech recruiter. That led to the highest paid position that I have held.
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